Wednesday, April 6, 2011

Hot Wheels' Giant Loop and Humongous Kids [My Modern Metropolis]

Hot Wheels' Giant Loop and Humongous Kids: "

Hot Wheels and ad agency Ogilvy & Mather have been on fire lately. They just put up two giant billboards that are so eye-catching, I wouldn't be surprised if they cause a few accidents.

Everyone knows that the most exciting part of a Hot Wheels Track is the loop. Ad agency for Ogilvy & Mather recreated the awesomeness for this clever billboard in Bogota, Colombia.

Placing two humongous kids next to each other, Ogilvy & Mather made the passing cars on this Mexican road look tiny, like miniature toys!

Hot Wheels website

via [Creative Criminals]"

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